Meeting with Hanieh Beheshti
CEO and Founder of Nutra Sol
I’m Hanieh Beheshti, the CEO and founder of Nutra Sol, a family business dedicated to advancing health and well-being through high-quality vitamins, supplements, and skincare solutions. With over 17 years of experience in the pharmaceutical and healthcare sectors, my journey began as a pharmacist in the UK, where I developed a deep understanding of the health challenges people face every day.
As a mother, I have a personal stake in the health of my family, and I know firsthand the importance of providing the best care for loved ones. This role has deepened my commitment to creating products that are not only effective but also safe and trustworthy.
Having spent several years in healthcare sales in UK, I gained valuable insights into what people need from their health products. Combining this expertise with my passion for innovation and family values, I launched Nutra Sol to provide science-backed, premium products that truly make a difference.
Our vision is to bring health and wellness to families across the globe, with a special focus on expanding into the Middle East (GCC). At Nutra Sol, we are proud to have a talented team of scientists, pharmacists, Sales Team and marketing professionals who work tirelessly to create and deliver top-tier solutions.
As a family-owned business, we understand the importance of trust and quality, and every product we create is rooted in these values. Nutra Sol is more than just a company—it’s a commitment to your health and the well-being of families everywhere.
Join us on our journey to make wellness accessible for all.
Q&A for Your Blog/Interview
Can you introduce yourself and share a bit about your background?
I’m Hanieh , the CEO and founder of Nutra Sol. With a background as a pharmacist in the UK and 17 years of experience in healthcare sales, I have always been passionate about providing accessible health solutions. This passion, combined with my role as a mother, inspired me to create Nutra Sol, a family-run business focused on offering high-quality, affordable self-care products.
What is the core philosophy behind Nutra Sol?
Nutra Sol’s core philosophy revolves around trust, innovation, and providing choices that empower consumers. We believe in delivering high-quality products that are accessible to all, especially in challenging economic times. Our focus is on offering affordable, science-backed solutions through our partnerships with trusted brands.
How do you manage your daily life as an entrepreneur?
As an entrepreneur and a mother, balancing work and family is always a priority. I focus on effective time management and rely on a strong team at Nutra Sol to keep the business thriving. Setting aside time for myself, whether for exercise or mindfulness, also helps me maintain balance and stay energized.
What are your wellness and anti-stress routines?
My wellness routine includes a balanced diet, regular exercise, and mindfulness practices like meditation and Yoga. I also take supplements to support my health. To manage stress, I find that taking short breaks throughout the day and spending time with my family helps me recharge.
What challenges did you face when starting Nutra Sol, and how did you overcome them?
One of the biggest challenges was establishing Nutra Sol in a competitive market while maintaining high standards of quality and affordability. We overcame this by focusing on building strong partnerships with trusted brands in the UK, Europe, and the US. Understanding our customers’ needs and consistently delivering value helped us grow into the leading supplier we are today.
Can you discuss the role of customer feedback in your product development process?
Customer feedback is central to everything we do. We actively listen to our consumers and use their input to refine our products and offerings. This feedback allows us to innovate and provide solutions that truly meet their needs. It’s an essential part of how we build trust and improve our products.
What are your future goals for Nutra Sol?
Our future goals include expanding Nutra Sol’s presence in the Middle East, particularly in the UAE, and continuing to diversify our product portfolio. We also aim to stay ahead of market trends by investing in research and development to create innovative, science-backed products that improve consumer health.
Finally, what do you hope customers take away from using Nutra Sol products?
I hope customers feel empowered in their health choices when using Nutra Sol products. Our goal is to offer solutions that are not only effective but also accessible and trusted. I want customers to feel confident that they are using high-quality, safe products that contribute to their overall well-being.